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Over the past decade, Electronic Arts hope to take the Madden Championship series to a new level through several strategic initiatives. This year, EA also specifically changed the dates of the four major events of the Madden Championship Series to align with the tent events in the NFL season. The most prestigious is the Madden 20 Club Championship, which ended early this month. Many players do not know how to get more Madden 20 Coins in the game. Now the opportunity is here. You can buy especially cheap virtual items on GameMS.

In the main format of the current club championship, players can create their own Madden Ultimate Teams and choose the NFL franchise they want to represent the game. For example, this is slightly different from the EA's Madden Classic professional tournament held in August, which allows gamers to compete only with players in a single team active lineup.

EA said that the ratings for Madden 20 Club Champions are comparable to the ratings for Madden 19 Club Champions, but since its linear TV broadcast tracking has not been completed, no specific figures will be disclosed. The game is mainly played online on Twitch.

However, in the Madden 19 Bowl tournament earlier this year, eSports generated more than 2.5 million views and attracted 97,000 spectators. According to EA data, the number of viewers during peak viewing hours increased six-fold year-on-year.

Although Madden's game audience is increasing, it still lags far behind other popular esports games.

In terms of ratings, most traditional sports e-sports are just a small part of games like League of Legends and Counter-Strike. But it is important to realize that Madden has been carefully integrated into the broader NFL ecosystem. Major sports leagues don't necessarily see eSports as an independent money-making entity, but rather initiatives that will deepen fans' connections with football, basketball, and more.Players can Buy MUT 20 Coins on GameMS and enjoy 6% off. Very cheap!

The NFL has become an important tool for the growth of the Madden eSports league. In addition to providing financial support, the NFL also acts as a consultant to game developers and helps build marketing partnerships to increase revenue.